I help service-based businesses and brands to simplify their message, create compelling stories, and build meaningful connections with their ideal clients to drive more sales.

Learn from Selina

The Offer Intensive
Free

A video course with 21 mini lessons to help you clarify your signature offer, market positioning, and
brand message.

The Content Attraction Guide
Free

A simple guide to help you write intentional content that attracts your dream clients on repeat without spending way too many hours on it.

The DM Sales Playbook
Free

A 10 page+ playbook to help you turn potential leads into paying clients in a way that feels good, ethical, and authentic in the DMs (direct message).

Featured on:

Selina’s Marketing Philosophy

Being clear on what you offer, knowing how to connect to your ideal clients through meaningful content, stories, and conversations are everything you need for more sales + brand awareness.

Case Studies

How Kelsey made $10k/month online transitioning from
in person coaching as a Performance Coach

Jasmine's highest revenue month after refining her brand positioning as a
Career Success Coach.

How Jess increased her social media reach by 600% and booked 2 PAID clients by
keeping it simple in her marketing message

How Jenny closed a $15k client after a major business pivot

How Joel overcame
his creativity rut and started attracting
paid clients in his inbox

Isabelle's story:

From feeling lost in marketing to selling
out her brand new offer

Jackie's Story:

Doubling her audience growth on Instagram and feeling crystal clear about her message

Julia’s Story:


From feeling stagnant in her business to gaining clarity on how to better reach + connect to her ideal clients

Work With Selina

VIP 1:1 Coaching

A 6 months 1:1 coaching container to help you map out the marketing + sales strategies and execution plan for you to reach the desired revenue goal
in your service-based business.

Storytime

From Chinese immigrant to
being a 2x Founder and now
a Marketing Coach

  • 2005: Little 8 year old Selina immigrated from China to San Francisco (w/o speaking a word of English), felt determined at an early age to turn my weakness in communication into my biggest strength

  • 2019: Started my 1st business as an author/self-publisher selling ebooks & audiobooks

  • 2021: Transitioned into marketing coaching & consulting from a place of curiosity in hopes to expand my skillsets and passion for creative storytelling, marketing, and business growth.

  • 2022: Officially crossed the six-figure revenue mark in this business in less than 2 years from 100% organic traffic & no paid advertisements :)

    FUN FACT: When I’m not coaching… you can probably find me at the Pilates studio, cooking something delicious, watching the 49ers, or geeking out on all things human psychology + eastern philosophy.